Spring is finally here, our favorite time of year. Spring is officially underway, and summer will be here before you know it. The weather is warming up, and Mother Nature is looking greener and more beautiful by the day. If you're not already wearing sandals and flip-flops regularly, you surely will be soon.
In honor of the return of flip-flop weather, we'd like to introduce you to the company that's making some of the best casual footwear options under the sun these days--OluKai! Here we'll take a closer look at what makes this incredible brand so unique.
The Story of OluKai
OluKai (Hawaiian for "comfortable ocean") is a California-based company that specializes in elevating sandals, flip-flops, and casual shoes to exciting new levels. The brand was conceived when the company's owner and co-founder moved to a tropical location after many years working for tennis shoe manufacturer.
It didn't take long for him to take note that few islanders wore tennis shoes on an everyday basis the way so many city dwellers do. Instead, they lived their lives in sandals and flip-flops, as one might expect in an environment known for its laidback atmosphere and relaxed pace of life.
OluKai as a brand was begun as a way to marry the support of a good tennis shoe with the look, feel, and style of a sandal. The company's growing line of groundbreaking footwear was the result, and people haven't thought of flip-flops the same way since then.
What Make OluKai Sandals So Special?
The sandals OluKai is so famous for having more in common with traditional shoes than casual flip-flops. Here's a few points that distinguishes them from the rest of the pack.
Revolutionary Construction
Tennis shoes are built with support in mind. They feature an insole to cushion the foot and a midsole to provide practical support, as well as absorb shock. Finally, there's the outsole built with traction, durability, and stability in mind.
Tennis shoes are also designed so that the toe post is fully connected throughout the entire shoe. OluKai sandals are built this way as well, so they really do provide a similar level of support. They even feature anatomical footbeds for added comfort and a more natural wearing experience overall.
Amazing Variety
How many ways can there possibly be to reimagine the casual sandal or shoe? OluKai has come up with at least one design to suit just about every possible lifestyle, and they show no signs of slowing down anytime soon. They've released gorgeous sandals like this elegant strappy option, waterproof flip-flops, and wonderful fashion slip-ons that deserve a place in anyone's closet.
They've even partnered with the Hawaiian Lifeguard Association to come up with a specially designed flip-flop capable of meeting even their incredibly high standards. They're now the association's official sandal, by the way, with every one of their 450+ members wearing OluKai's innovative Kia'i sandal as part of their required uniform!
OluKai even features a catalog of amphibious footwear called the Makai Collection. ("Makai" means "toward the ocean.") The collection features premium construction materials that are resistant to salt, sand, and water, making them a must-have for warm weather months spent playing and enjoying life on the beach.
Incredible Quality
Last, but certainly not least, OluKai makes it a point to pull out all the stops when it comes to quality materials--something you once could only fantasize about when it came to flip-flops. That dedication to quality combined with thoughtful detailing, beautiful designs, and a growing worldwide interest in the brand definitely makes OluKai a brand to watch.
This season, we'd like to recommend that treat yourself to this very special warm-weather shoe--a shoe that delivers comfort, quality, design, and innovation. Shop our extensive selection of OluKai shoes, sandals, flip-flops, and more today! We promise you'll never think of summer footwear the same way again.
