At Houser Shoes, we’re always on the lookout for brands that push the boundaries of innovation and sustainability. That’s why we’re thrilled to introduce you to Psudo, a game-changing sneaker brand that is redefining the way we think about footwear. Founded by Michael Rich, a seasoned veteran of the shoe industry, Psudo is not just a sneaker—it’s a statement.
Psudo’s Bold Vision
Michael Rich spent thirty years mastering the intricacies of the shoe business before deciding to shake things up. His vision? To create a sneaker that blends exceptional comfort with revolutionary sustainability. The result is Psudo, an American-born brand that delivers a sneaker experience unlike any other.
Psudo’s approach is rooted in simplicity, but this simplicity is the result of meticulous design and innovative technology. With just three core pieces, Psudo manages to deliver unmatched comfort and performance while significantly reducing waste.
The Psudo Design Revolution
Psudo’s sneakers are crafted from three key components:
Breathable Upper: Made from REPREVE recycled plastic bottle fabric and incorporating Sorbtek sweat-wicking fibers, this upper ensures optimal moisture absorption—three times faster than traditional materials—keeping your feet cool and dry.
Ergonomic Insole: This removable, antimicrobial insole is designed for easy machine washing and superior support. Its thoughtful design ensures long-lasting comfort and hygiene.
Shock-Absorbent Outsole: With high-rebound technology, this outsole provides exceptional cushioning and energy return. It’s engineered to keep you feeling great from your first step to your 10,000th.
Unlike conventional sneakers that consist of numerous parts and generate considerable waste, Psudo’s streamlined design focuses on efficiency and purpose. Each component is crafted to enhance performance while minimizing environmental impact.
A Commitment to Sustainability
Psudo’s dedication to sustainability is evident in every pair of sneakers. With fabric made from 75% recycled plastic bottles and insoles and soles composed of 85% recycled foam, Psudo is leading the charge toward a more eco-friendly footwear industry. By choosing Psudo, you’re contributing to a reduction of waste—each pair saves 7.2 plastic bottles from landfills and oceans.
Moreover, Psudo’s short and transparent supply chain ensures that every sneaker is produced ethically and locally. This commitment to local manufacturing and ethical labor practices supports communities and reduces the carbon footprint associated with global production.
Experience the Psudo Difference
At Houser Shoes, we believe in offering our customers footwear that not only looks and feels great but also aligns with their values. Psudo’s innovative design and eco-friendly approach make it a standout choice for those who care about both style and sustainability.
So why wait? Explore our collection of Psudo sneakers and experience the perfect blend of comfort, performance, and environmental responsibility. With Psudo, every step you take is a step toward a better future.
Thank you for choosing Houser Shoes and joining us in embracing a new era of footwear with Psudo.
